WHAT KEY ISSUES DO YOU WANT TO ADDRESS?

For business owners, corporate management, Boards and Directors of non-profits, 
this is a continuation on the series on the fundamental questions that relate to the over-all strategy of the organization.

What key issues do you want to address?

This involves an analysis of your key drivers of successes, your main challenges, and the kinds of environment the organization is up against.

This is also involves strategic thinking not planning as the latter is mere extrapolation of the present. It wont get you any where.

This is also about considering what key issues are vital to the success of the strategy as well as issues that the strategy is fundamentally rearranging, addressing/resolving.

Remember a strategy is a forward-motion vehicle to your destination. It doesn't have a reverse gear!