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A few years ago, when I was jumpstarting my practice again, I attended a local community organization's meeting made up of different providers for networking and to get to know the burning issues of the day. One lady questioned my presence and intimated that I might be in a 'wrong meeting' because am in the consulting business. Presumably, she thought that their group should not be a 'target' of my marketing.
Like in many of professions, as a professional and a person, we come with many hats. Because I was seen as the 'consultant' ready to take their monies and hard-earned budget, I got an inquisition. But if you come with an open mind, a consultant can be a guide, an expert, another connector, and could be an ardent supporter just like any other individual. I can also write a cheque if I want to!
How come organizations suffer from myopic perspectives and ill-thought actions? Because they insulate themselves from outside voices and perspectives that can actually enrich their work and challenge their assumptions. Within the confines of the comfortable existence, a few of them dare to venture to reach out or be accessed by people marginal to their operational logics. Innovation is relaxing controls and embracing the creative diversities from resources and talent around you.
Don't be too quick to say no to people from unlikely origins, with backgrounds different from yours just because of the prejudices and biases against/for these people. There is always a treasure hidden behind a job title or a strange name or a weird hairdo. If you dismiss these people arbitrarily, you're literally leaving money on the table. For a non-profit, this attitude is suicidal.
Be open to possibilities and be surprised with your findings.
If you're interested to deep dive into your strategy, change, and engagement issues, reach out to me at email@example.com. Don't wait for the perfect time, situation, or budget.Read More