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WHEN MEMBERSHIP DWINDLES DOWN4/27/2018 Service clubs around the world are endangered. Membership is dwindling down.
This is across the board of many service clubs in North America and other parts of the world. I talked to the local Lions club here and they reported that from 25 members they are now down to 5 members. The guy I talked with is I believe in the 60s to 70s age range. The rest of the members might be there somewhere in between. I asked what is their strategy for recruitment and retention? And they answered newspaper ads. If this is not working, they need to work out a different strategy fast. Slow and painful death is inevitable unless the leadership takes ownership of what is going on and commit to turning it around with the help of all the stakeholders. I have seen several clubs suffer from this problem. There is no one solution. There are many solutions and that they have to begin to embrace that this is going to be their top most priority in the next couple of years. They have to understand that the competition for attention is the most difficult part of the game. Youth, parents with young kids, retired people with ageing parents, and other demographics are just simply difficult to attract for participation in a regular structured organization. I asked about the social media and how they can attract following and possibly new members. The guy retorted that he does not want to be in social media the whole day. I guess there is still a lot of misconception about the use of social media up to this day. While there is no need to convince the inconvertible about social media, the whole community suffers when a service club suffers. That is simply a fact. While service clubs remain relevant because of their service orientation and unselfish dedication to community building, their structure, practices, and culture must go with the times. When they ignore the changing societal dynamics, they risk extinction. Stupidity is expecting a different outcome using the same approach over and over again. What are your thoughts? How can we build up robust and dynamic service clubs in our communities?
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I heard a lot about this and I think this needs a blog article in the first place.
Managers, entrepreneurs, directors of organizations fall trap into this thinking. They sell the idea that somebody might be making a donation. Some body, some where, some day! This is utterly useless from a management point of view. Unless money is in the bag, don’t count it. Don’t even mention it because it creates a false sense of hope. Hoping that things will be better. If it doesn't come, then what? Reverse-engineer it, period. It is not coming. Hope is good but when it comes to running a business. Don’t count hoping and wishing as good strategies. Create good strategies that will take you from where you are right now to the next 5 years-10-15. You will thank yourself from acting on the basis of what can be done with the resources that you have. Being pragmatic and realistic will win day. Lots of organizations and starts-up hope and wish for a big donation, a successful JV partner, a huge funding, a media exposure, etc. Well these things take time. Relationships and connections are the best investments. Now, go and make good strategies. Between your vision and the strategies that you employ, the rest is implementation. Give me a thumbs up if you agree:)
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GET OUT OF THE LINE4/23/2018 Are you wanting to stand out from the crowd?
This is what I say I say “don’t fall in line like the rest of the people.” Get out of the line. Don't believe the people telling you can't do that or you're not good enough. Get some good skills and invest in yourself. Nothing and no one can take that away from you. Adversities are like stones along the way. They can trip you but you can jump over them. Try different things. Taste different things. Some things will fall into place for you. If you care so much about something. Do something. Don’t over think about it. Don’t wait to get anointed by somebody – to get picked. Anoint yourself. When I was young, I used to think that I need to fall in line and wait for my turn to lead. No body will hand you the baton. Leadership is not only for the old, experienced, and well-resourced. It's funny when you hit a certain level of success, people only see the success, not the tears, sweat, and lonely grind that go along with it. Do not care about what other people will think about your life. If you put your miseries in one basket and compare with others. You would be ashamed of thinking about it as miseries. Mental tenacity is what keeps you getting started and in the race for the long haul. I say 80-90% of the obstacles are mental. Keep your state of mind in good health. The rest is just execution. What lessons and words of wisdom can you impart today? Share your thoughts here. |