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DON'T INCLUDE THE KITCHEN SINK
It's that time of the year.
I was on the phone a few months ago, with the Executive Director who was looking for a Strategic Planning service. As usual, the conversation went as far as detailing the needs, specifications, and the rationale for reaching out for an external resource.
Let's break the four misconceptions about strategies and strategic formulation, in general.
1. Get the text out soon. The product is important but there's more to the written text
The process dynamics will be so rich that you should capture the momentum to bring your organization to another level of development or competency. Strategy exercises expend a lot of energy and resources, do it all with care and devotion, it will have positive compounding effects.
2. We begin from zero every time. The process is not linear and you don't have to start all over again
The brick-and-mortar style can be shortened, there is no hard and fast rule on stages and how organizations should approach the strategy development. Use your prior strategic decisions to move you forward on a long-term path unless there's a big reason to make a radical right turn.
3. We don't have to implement them. Yes you do.
It doesn't mean that you have to implement them all at once and with equal amounts of strategies and tactics. Implementation is an art and a science. There are bridging processes to ensure that the old strategy gives way to the new one without cutting off continuing impacts. It's like buying an expensive exercise machine and not using it or winning the lottery and returning the money back. Get the point?
4. We want to include a specific commitment to (another motherhood value statement). You can't include the kitchen sink, sorry.
Remember, its your strategic direction- how you are going to act in the face of internal and external challenges, constraints, and opportunities to achieve your goals. Unless, it's strategic, leave it to the values section.
Read this before you call someone for external support or talk to your Board or staff so you can get on with the program. Call me when you're ready to proceed.
If you're interested to deep dive into your strategy, change, and engagement issues, reach out to me at firstname.lastname@example.org. Don't wait for the perfect time, situation, or budget.
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