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Not all opportunities are equal.
There are opportunities that are just right for your organization and opportunities that you should overlook because
1) it is not enough to be a sustainable venture;
2) it takes an enormous amount of time, effort, and monies to get it off on the ground and even maintain;
3) it doesn't represent your current wheelhouse and departing from what works could get you distracted and confused;
4) it is a fake opportunity, a carrot being dangled without the evidence of its real value and feasibility;
5) you are overreading into the situation.
Not all ideas are germane as business opportunities. Not all offers or interests should be taken seriously.
Test them diligently and be sure that they represent most viable vehicle towards your ultimate goals. Know the people that you are talking with or will work with and check their track record of success or achievement.
There are no shortcuts to careful thought and consideration of the issues that you weigh in. The real value versus the actual costs of making those investments including the time it will take to get it fully completed, should not be underestimated. Most of the time, new projects and initiatives collapse under their own weight putting too much at the beginning when it is important to be light on the foot and formless when things are in flux. If you are not the decision-maker, it is better to be flexible and adaptive, listening to counsel and opinions of those that can make it or break it.
Remember to be positively inactive when there is no need to take action, especially when the gains are far less than they tend to appear.
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